Things are about to get interestingly pristine

Mzanzi Magic HD

{Ïn} the modern fireplace story telling lore there is a period of high intensity activity when viewers’ attention is lobbied in all directions to consume television content ranging from actuality, current affairs, dramas and soapies. Recently, in South Africa, this period has seen a hyped up high intensity activity of attention seeking television content being rolled out in a generous scale, that is if you care about television. This is prime time television and to television channels whippers it is an important block in two respects. On the one hand the block is important because it is a lucrative slot for running commercials because around this time a lot of people are home and watching television. You just have to think about the various rancid funerals, life covers and investment policies being advertised between 18:00 – 22:00 time slot to acknowledge this. On the other hand the block is important for the television channels due to the expensive tariffs they charge to advertisers during this period. It is not a Milky Way phenomena thing that the channels need the money, so it has been reasoned, to give us quality programming.